THEME

This year’s theme is Regenerating Local. The march toward a world of better brands enabling a better future for all continues as the Sustainable Brands community convenes for SB’24 TOKYO-Marunouchi. Join us, as together we explore the opportunity for “regenerating local” as a path toward good growth and a more resilient, regenerative economy. It is said, in today’s increasingly interconnected world, many problems become global, but in the end, most solutions need to be activated locally. Supply chain disruptions, increasing social and political tensions create risks for brands. What if the way to tackle these risks, uncover new opportunities and build or rebuild meaningful relationships that generate brand love and loyalty is to begin to think more local?

At SB’24 TOKYO-Marunouchi, join us as we explore pathways to strengthen your brand through the lens of regenerating local: local (or more local) supply chains, local partnerships, local marketing activations and customer engagement.
Local solutions to our shared global challenges that will restore ecosystems, communities, relationships and trust, all of which are fundamental to our ability to ensure our businesses and our planet thrive in the next chapter here on earth. Let’s dive in and see how to bring Regenerating Local to life.