After graduating from the Graduate School of Science and Technology at Shizuoka University with a major in Biological and Earth Environmental Sciences, Hidetoshi worked in global marketing at a domestic advertising agency group. In 2018, he joined ASICS Corporation.

Hidetoshi has held roles in the marketing and product departments of Onitsuka Tiger, and in 2023, he established the Circular Economy Promotion Department aimed at new business development, where he is responsible for product development and supply chain construction as a project leader.
In November 2024, he launched NEOCURVE™, a local production and consumption circular economy model in Europe.

Currently, Hidetoshi is engaged in strategic planning and development of various sustainable products at ASICS.